APM Music Gets Its Team in Harmony with Organimi

How APM Music hit the right note with Organimi.

Company Highlights

• APM Music is one of the world’s largest production music libraries, offering over 1.5 million tracks for film, TV, advertising, and digital content.
• A joint venture between Sony Music Publishing and Universal Music Publishing Group, APM combines two of the most influential music catalogs in the industry.
• Founded in 1983 and headquartered in Hollywood, California, APM releases 100 to 140 new albums each month to support global creative and media production needs.

To learn more, please visit https://www.apmmusic.com/

Overview

President and CEO Adam Taylor leads a globally recognized music company that supports some of the biggest names in film, television, and digital media. With a large and diverse team spanning multiple functions, having full visibility into the organization is essential to keeping everything running smoothly.

Business Challenge

As APM Music continued to grow, maintaining a clear and up to date view of the organization became increasingly difficult.

Before Organimi, org charts were created using tools like PowerPoint and Lucidchart. In reality, these charts were not being actively maintained and quickly became outdated. There was no single source of truth, and no easy way for employees to access accurate organizational information.

Adam Taylor, President and CEO, needed a dedicated solution that was simple, intuitive, and accessible across the organization. The goal was clear. Create a centralized org chart that everyone could view, search, and rely on without friction.

Solution

After discovering Organimi through a Google search, Adam set out to implement a purpose-built org chart solution that would solve these challenges.

Getting started was straightforward. Adam built the initial org chart himself over a weekend using Organimi’s manual build capabilities. He added employee photos and even included custom fields such as a fun fact for each team member, creating a more engaging and human view of the organization.

The platform made it easy to organize and share the chart across the company. With everyone able to access the same source of information, the org chart quickly became more than just a static document.

Features like Themes helped ensure the chart was visually consistent and easy to navigate, while search functionality allowed employees to quickly find specific roles or team members. This was especially valuable for a company like APM, where teams often work across different areas such as content, YouTube, and licensing.

Organimi also introduced opportunities for future expansion. Adam highlighted interest in leveraging role based functionality, where one person can hold multiple roles, as well as grouping employees by functions or teams for better visibility across initiatives.

Benefits

Since implementing Organimi, APM Music has significantly improved how it creates and maintains its org charts. What was once an inconsistent and underutilized process is now a centralized and accessible system that supports the entire organization.

The biggest impact has been visibility. Employees can now easily access the org chart and understand how teams are structured, who is responsible for what, and where they fit within the organization. This level of transparency simply did not exist before.

The ease of use also played a key role in adoption. With a simple setup process and intuitive interface, Adam was able to build and launch the chart quickly without major barriers. The addition of visual elements like photos and custom fields has made the chart more engaging and useful on a day to day basis.

Overall, Organimi has helped APM move from a fragmented and outdated approach to org charts to a more structured, accessible, and scalable solution. As the team continues to explore additional features such as role mapping and team grouping, the value of having a dedicated org chart platform will only continue to grow.

Curious to see how Organimi can help improve efficiencies in your org?
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